Tuesday, 1 December 2009

Tracking musical expenditure: November

This month has been a curious month in terms of purchases as a number of factors have come together to produce a few interesting things - call it serendipity. Firstly, I had planned on doing all my Christmas shopping online in November given the recent postal strikes delaying things. Having said this, I only ended up buying one CD as a gift so the impact this will have in the big scheme of things is minimal at best. Secondly, Juno Records gave me £5 worth of credit to spend on digital downloads for being a member of an online fan community. This might have been money I wouldn't have typically spent but never look a gift horse. Thirdly, a filesharing site I have access to was 'promoting' the iTunes LP format, which have all sorts of extra features, which led me to buy one from the limited range on offer. Fourthly, I purchased a Sunday paper solely in order to get a 'free' live album (via iTunes) which needs to be taken into account - it's unlikely that I'd have bought the paper otherwise.

All said and done, this month's expenditure on music comes in at £27.63, bringing the grand total to date of £770.49.

If we go only on single and album sales to date the figure arrives at £51.85

After a quarter of the year has passed, it seems that the amount spent on music has began to increase

It seems I'm getting closer to the £77 figure mentioned in the Demos report from October 2009 (Powerpoint file here: 3.7 mb). I wonder how, if at all, the Virgin Media/Universal deal will impact on those sales hen it eventually gets rolled out? If Virgin Media customers have full access to Universal's back catalogue, will they spend less on music? I'm still waiting for pricing plans for this service to be announced

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