Sunday, 20 June 2010

University of Sunderland: visualising the vision

Tomorrow we have a media team away day where we get to discuss, as a department, the recently announced 'Vision Statement' for the Faculty of Art, Design & Media.  Before reading the 3000+ words I decided to drop the statement into a word-cloud generator like Wordle to see if there were any interesting patterns to be detected.  This is what the statement looks like (click on the image to expand):
What can we make of this?  Well, if the frequency of the wordage is anything to go by, then the greatest emphasis seems to be being places on the 'students' (and rightly so).  The other key words that seem to be jostling for second place seem to be our 'programmes' in the 'faculty', as well as 'research' and 'media'.  What does this tell us?  Perhaps very little, perhaps a lot.  I'll have to read the document in full before I make up my own mind.

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